Privacy notice

Last updated 10 November 2026

This explains what personal information Sound & Spark collects when you enquire or book, what it’s used for, who else handles it, and your rights.

Who I am

Sound & Spark is a wedding, party and event DJ business based in Norwich, run by Sam Dowrick. I’m responsible for your personal information. If you have any questions about it, email info@sj-entertainment.co.uk or call 07950 919001.

What I collect

When you send an enquiry through the form on this website:

• your first and last name, email address, phone number and address
• details of your event: the type of event, date, venue, guest numbers, budget, the services you want and anything else you choose to tell me

If you book, I also hold:

• your contract, invoices and payment records
• your event plans in your planning portal, such as timings, song requests, notes and our messages

Please don’t include anything sensitive, such as health information, unless it’s needed for your event.

How I use it

• To reply to your enquiry with availability and a quote, because you asked me to (steps before a contract).
• To plan and deliver your event, including your contract, invoices and the music on the night (performing our contract).
• To keep financial records for tax purposes (a legal obligation).
• To follow up once on an enquiry you haven’t replied to, and to ask for a review after your event (my legitimate interest in running the business; you can tell me to stop at any time).

I don’t sell your information, and I don’t add you to a mailing list.

Who else handles it

• PlannerDay provides the enquiry form, booking system and planning portal, and stores your enquiry and booking details on my behalf. The form is covered by PlannerDay’s own privacy policy.
• Payment providers handle card payments made through your portal. I don’t see or store your full card details.
• Cloudflare hosts this website and protects it from attacks. Like any web host, it processes your IP address to deliver the page.
• Google Fonts supplies the typefaces on this website, so your browser connects to Google to load them.
• My accountant, if needed for my financial records.

Some of these providers may process information outside the UK. Where they do, they use the safeguards required by UK data protection law.

Cookies and visitor statistics

This website doesn’t use advertising or tracking cookies. I use Cloudflare Web Analytics to count visits, which doesn’t use cookies or identify you. Cloudflare may set a strictly necessary security cookie to protect the site from bots.

How long I keep it

• Enquiries that don’t become bookings: deleted 12 months after your last message.
• Bookings: kept for 6 years after your event, as required for tax records, then deleted.

Your rights

You can ask me to:

• give you a copy of the personal information I hold about you
• correct anything that’s wrong
• delete your information, where I don’t need to keep it by law
• stop or limit how I use it, or object to it being used
• send your information to you or someone else in a usable format

Email info@sj-entertainment.co.uk and I’ll respond within one month.

If you’re unhappy with how I’ve handled your information, please tell me first so I can put it right. You can also complain to the Information Commissioner’s Office at ico.org.uk or on 0303 123 1113.